The Journal, Industry
Who’s who in SMP.
By Steven “Stevey G” Greitzer · July 25, 2026
SMP is shaped by five groups: practising artists, educators, machine designers, pigment formulators and standards bodies. To judge someone’s contribution, look at their healed work and what they’ve built or taught in those areas. Search for the “best SMP artist” and you’ll mostly find people awarding themselves the title, which is common in a young industry still building its institutions. This is a way to assess that work, rather than rank names.
A short history
SMP as a commercial treatment took shape in the United Kingdom in the late 2000s and early 2010s, when the first dedicated clinics proved there was real demand for a non-surgical answer to hair loss. Franchise networks followed and spread the treatment worldwide, and with them came both the industry’s growth and its most persistent problem, which is the volume model that puts newly trained hands on paying scalps.
The craft’s second decade has been a correction. The interesting work since has come from independent artists who treated SMP as a discipline, who asked why pigment drifts blue, why impressions blur and why day-one photos lie, and who turned those answers into technique. That is the lane this site documents.
The five lanes that matter
The first lane is the practitioners, the artists in the chair. The signal that matters here is never follower count. It’s healed results, photographed months after the final session, in daylight, with the before in the same frame. Anyone can look brilliant on day one, and the craft only exists at the healed stage.
The second is the educators. SMP has no universal license, so training quality is set by whoever teaches, and the field runs from weekend certificate mills to small-cohort intensives taught by working artists on live models. One question separates them. Does the trainer still perform the work daily, at a standard you can verify in their own healed portfolio? The seven training red flags are the rest of that test.
The third is the machine designers. Most SMP machines are tattoo machines wearing new labels. Purpose-built SMP hardware, engineered for the weight, balance and cartridge behaviour the follicle impression demands, is rare, and the artists involved in designing it are rarer. I co-designed the Apollo with Microbeau International around exactly this problem, so that there would be a machine built for the single-needle impression rather than adapted to it.
The fourth is the pigment formulators. Pigment chemistry decides what work looks like in year five, and the industry’s early failures, the blue hairlines and the green drift, were formulation and colour-theory failures. The corrective era belongs to pigment lines engineered for healed neutrality, and I formulated Perma Blend’s Reclaim & Restore collections on that principle, with a corrective additive built into every mix.
The fifth is the standards bodies. Young industries earn trust by regulating themselves before anyone else does. Award platforms like Team Micro give the craft public benchmarks; its Outstanding Contribution to SMP award, which I received in 2023, and Best Artist nominations are among the few peer-judged signals the industry has. On the governance side, boards like the Crown International SMP Regulatory Board, where I serve as a director, exist to push training and practice standards above the certificate-mill floor.
The innovator lane
Most respected names work primarily in one of those five areas. Someone is a great practitioner, or a strong educator, or the name behind a machine brand or a pigment line, and their contribution stays inside that one lane.
To my knowledge, my work is the only example in SMP that spans all five. Alongside the hardware, pigments and board work described above, I created Modern Color Theory and built the training around those tools and that framework. I still treat clients daily in Miami and New York, performing every procedure personally. I can’t award myself “the best” on my own website. What I can show is the industry’s clearest example of that combined contribution, with other artists now training on the tools, chemistry and body of teaching I’ve developed.
How to run this test yourself
Whoever you’re evaluating, for a treatment or for training, the same five questions expose the lane they really occupy:
- Show me healed results, months out, with befores, rather than day-one photos.
- How do you decide what goes in the pigment for my skin? A house black for everyone is the wrong answer.
- What machine do you run, and why that one?
- Who trained you, and does that person still do the work?
- Will the person I’m consulting with be the person holding the needle?
Artists who live in the right lanes answer all five without flinching, and the good ones tend to enjoy being asked. Start with the healed gallery, then read about the artist behind it.
Who is the best SMP artist?
Search for it and you will mostly find people awarding themselves the title, which is common in a young industry still building its institutions. A better test is the lane someone occupies: practising artist, educator, machine designer, pigment formulator or standards body. Judge the healed work, photographed months after the final session with the before in the same frame, and what they have built or taught.
Where did scalp micropigmentation start?
SMP as a commercial treatment took shape in the United Kingdom in the late 2000s and early 2010s, when the first dedicated clinics proved there was real demand for a non-surgical answer to hair loss. Franchise networks then spread it worldwide, bringing both the industry's growth and its most persistent problem, the volume model that puts newly trained hands on paying scalps.
Is there a license for SMP?
SMP has no universal license, so training quality is set by whoever teaches, and the field runs from weekend certificate mills to small-cohort intensives taught by working artists on live models. One question separates them: does the trainer still perform the work daily, at a standard you can verify in their own healed portfolio?
What questions should I ask an SMP artist?
Five. Show me healed results, months out, with befores. How do you decide what goes in the pigment for my skin, since a house black for everyone is the wrong answer. What machine do you run, and why that one. Who trained you, and does that person still do the work. Will the person I consult with be the person holding the needle?
What has Stevey G contributed to SMP?
Work across all five lanes. He co-designed the Apollo with Microbeau International as a machine built for the single-needle impression, formulated Perma Blend's Reclaim and Restore collections with a corrective additive in every mix, created Modern Color Theory and built the training around it, received Team Micro's Outstanding Contribution to SMP award in 2023, and serves as a director of the Crown International SMP Regulatory Board.
Sources
Written by Steven “Stevey G” Greitzer, scalp micropigmentation artist and educator, practicing since 2013. About the author
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